Michael Moss on Big Food

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Pulitzer Prize-winning investigative journalist Michael Moss, author of the No. 1 New York Times bestseller Salt Sugar Fat, shares how food manufacturers cleverly use the science of human behavior, biology, and marketing. With humor, real-life examples, and insights from investigative reporting, he reveals how companies get consumers to buy, often at the expense of their health.

Fun facts from the talk:

> How many kinds of sugar can you find on grocery store food labels?
56!

> How many types of salt does the food industry use in processed food?
40

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