The Whole Truth: Setting the Standard for Transparency in Health Foods

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When it comes to packaged health foods in India, The Whole Truth stands out for its clear ingredient and nutrition labeling.

The Whole Truth 5 Grain Muesli, Image - Open Food Facts

In a market where many popular products obscure unhealthy ingredients like fat, sugar, and salt with tiny fonts or deceptive language, The Whole Truth labeling is refreshingly transparent.

Let's see how Open Food Facts, the world's largest crowdsourced open database, can help in making a choice by quickly exploring products from a product category or a brand.  

Open Food Facts provides a custom tool called Mirabelle that makes playing with its open database very easy through its interactive interface.

You can filter by different parameters and dive into the nutrient details of food products to choose products that suit you through the OFF website also. 

One of The Whole Truth brand's pricey standout offering is Whey Protein with over 70g of Protein, available in both unflavored and flavored varieties:

The data for the chart above has been sourced from the India database of Open Food Facts by filtering by brand and protein content and then cleaned and validated against information from Amazon.

If you want to contribute to food transparency, consider adding products that are missing on Open Food Facts, to build a bigger database that can help in making nutrition data-driven healthier choices.

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